Hello
I'm Zach, a Bay Area real estate agent and Oakland homeowner. I make videos about living here and help people buy and sell across the East Bay and San Francisco, without the pressure.
What clients say
What it's like working with me
— Reg
— Kellen
— Grayson
— Sandra
— Pete
— Jose
— Ari
I’m originally from Cincinnati, but I’ve called the Bay Area home since 2009. I live in the Oakland Hills with my wife, our daughter, and our dog, and I help clients buy, sell, and invest throughout Oakland, the East Bay, and the greater Bay Area.
My path into real estate began when I bought my home in Oakland. I became fascinated by the process of understanding the market, evaluating a property’s potential, and making a smart long-term decision. That interest eventually grew into a career as both a real estate agent and investor.
My approach is hands-on, analytical, and low-pressure. I help clients understand the tradeoffs between different homes, neighborhoods, pricing strategies, renovation opportunities, and potential risks. My goal is to help people make decisions they understand and feel confident about, not simply get them to closing.
Before real estate, I built a career in teaching and coaching. I taught psychology courses at San Francisco State University, worked with students at a software engineering bootcamp, and helped more than 250 people navigate career changes. I also earned a master’s degree in Industrial and Organizational Psychology. That background shaped how I work today: I ask thoughtful questions, explain complicated information clearly, and help clients stay focused on what matters most.
As an investor, I have purchased and renovated fixer-upper properties. That experience helps me look beyond finishes and staging to evaluate a home’s condition, layout, renovation potential, and likely costs. Whether a client wants something move-in ready or a property with upside, I can help them assess the possibilities realistically.
I created my YouTube channel, Living in the SF Bay Area, to give people an honest, useful look at the communities, homes, and lifestyles that make this region special.
Whether you are buying, selling, relocating, or investing, you can expect straightforward advice, careful preparation, and a clear strategy. No pressure or generic sales pitch, just a thoughtful conversation about what you are trying to accomplish and how I can help.